This year at Personalisation Experience 2025, visitors will experience the latest in digital print personalisation and will provide an immersive platform for industry professionals to explore innovative technologies, sustainable practices, and forward-thinking strategies. Taking place alongside FESPA Global Print Expo 2025 and European Sign Expo 2025 at Messe Berlin from 6 – 9 May.

This year’s dynamic programme will cover key topics such as emerging technologies, how to successful use AI for your business and the opportunities for printers in personalisation. Expand your knowledge whilst engaging with top experts shaping the future of personalisation.

Attendees will be able to expand their knowledge and expertise and explore practical applications of new strategies at the SmartHub Conference, taking place from 6 – 8 May at Personalisation Experience.

Attendees will gain valuable insights into driving business growth through transformative solutions presented by industry leaders, including Kerry Sanders, VP of Business Development at EFI.

As the demand for personalised products increases, scaling your business to provide for consumer shifts is paramount. Oliver Mustoe-Playfair, Owner of Printfab, will explore the challenges of scalability in personalisation. Attendees will learn about maintaining quality, consistency and speed in an ever-demanding industry.

The SmartHub Conference will feature in-depth discussions on scaling personalised product offerings and optimising production processes to meet the rising demand for customisation. As advancements in technology continue to evolve alongside this growing market, the SmartHub Conference will provide a strategic platform for exploring next-generation innovations that will shape the future of personalisation.

At the SmartHub Conference, attendees will experience panel discussions from industry professionals that have collaborated with some of the most recognisable brands known today. Richard Askam, COO of You Are The Star Books, will be delivering a session on his personalisation experience, highlighting the cutting edge strategies of personalisation Richard has utilised during his journey.

Personalisation goes beyond the product itself, the conference will feature sessions focused on marketing strategies, customisation, and tailored customer experience. Attendees are offered insights on customer engagement by applying personalised mailing strategies to elevate marketing campaigns.

Harness the full potential of technology in the personalisation sphere. Hear from speakers such as David Sweetnam, Lisa Brown and Johnny Shell from Keypoint Intelligence where they will discuss the impact of automation and the disruptive force of AI.

The conference will incorporate in-depth sessions on embracing AI across the business. From workflow to production, AI is becoming an essential tool used to future-proof their business, learn about the power of AI in print from ChatGCC Co-Founder, Chris Minn.

This year at Personalisation Experience, the Smart Factory is a dedicated feature at the FESPA Global Print Expo 2025, designed to showcase the transformative potential of smart manufacturing. The live demonstration space will highlight cutting-edge technologies and processes, offering attendees an immersive experience witnessing some of the greatest innovations in print.

Visitors can expect guided tours that highlight how digital technologies and automation are applied to enabled to maximise the potential of personalisation. At the Smart Factory, the sessions and demonstrations are designed to set a new standard for the industry.

Register to visit SmartHub Conference and the SmartHub Factory at Personalisation Experience 2025 here and use promo code PEXJ503 before 8th April and only pay 50 euros for your entrance ticket.